So Mystical, Magical is new designer Pimlada Phuapradit's elevated take on the unicorn genre, trading typical juvenile motifs for artistic detail and genuine design sensibility. Playful colors with real depth make the collection work across a wide range of ages, from a woven rainbow mane print to richly detailed forest scenes and panels. Pimlada is a Bangkok-based illustrator with an MFA from the School of Visual Arts, and her inspirations — nature, organic plant forms, and decorative architectural detail — show throughout the line. It's a thoughtful, artful spin on a beloved theme.